When people talk about “marketing,” they often get focused on one aspect, such as “branding.” However, marketing is so much more than that. There are literally more than a hundred different aspects of marketing and specialists in each. So it’s not just about the branding, … Read more
I’ve been thinking a lot lately about why some companies make it and others don’t – especially small entrepreneurial companies – and why some grow and others stay right where they started, with every day a struggle. I think it has to do with speed … Read more
This is the launch of a new monthly feature I call, “Leadership Puzzlers.” The “Puzzlers” are stories in business that I will share to show where one of the puzzle pieces was not properly in place, or not being utilized, and how ultimately the problem was … Read more
As you review the performance of your investment portfolios, there is one investment that you might want to look at as well – your business. There seems to be an emotional blindness to looking at one’s business like you would any other investment, but CEOs … Read more
On a recent business trip to the East Coast, I was struck with how each company involved was successful but in very different ways from one another. While on the trip, I also ran across this article that basically throws out a lot of commonly … Read more